Children love to play in the water, and this activity has benefits to their physical, cognitive, social, and emotional skills. Learn how to swim is vital for their development and growth, but it is also an activity that requires a lot of attention from parents. Many accidents can happen from regular floats since the design is often driven by manufacturing and don't fit the child's needs .
Swimmies is a line of products that allow children to play in the water safely and independently. This concept envisions products that can easily fit different users by stretching and adapting to different body shapes. The project's goal was to expand children's movement, promote comfort, be resistant to use, and adaptable to the child's growth over the years.
● 4 to 8 years-old;
● physical coordination for more complex actions;
● ready to explore more on their own;
● more group play - less focus on one’s self and more concern for others;
● develops stronger friendships;
CHEAP SOLUTIONS
Products that last one or two years
TOYS, NOT SAFETY DEVICES
Floats don't have safety certification
UNCOMFORTABLE
Limits children's movements
FROM 2 TO 12 YEARS OLD
Solutions that don't work for the extreme users
SLOW LIVING
Products that last for generations
MINIMALISM
Simple forms + Easy usability
MODERN APPROACH TO DESIGN
Original Workmanship + Finest Materials
PERSONALITY AND FUNCTIONALITY
Pure shapes + Delicate prints
● user-centered design;
● ethical approach to manufacturing;
● avoid biased products
● right product to the right age;